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March 14, 2007

The UK is one big Social Network?!?

I was reading this post in Mashable today where they were discussing Bebo's claim that it has over 9M users in the UK. As they point out, there are about 60M people in the UK, so that's about 1-in-6 people with a Bebo account.

Now that I think about it, most of the social networks I've been talking to lately all claim to have the majority of their users in the UK. Is the UK really just one big Social Network?

I won't name names here, but since we provide an advertising-supported text message platform for big web communities - this has come up a lot. Our issue right now is that we only support North America (since that is where all the big advertisers are), but given all the UK hype we'll have to move there soon if we want to continue to own the text messaging / socal networking / sms advertising space.

March 14, 2007 in Social Software | Permalink

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Well, that's an interesting way of looking at it - but online the UK certainly is not yet one big social network.

However, there are big things going on in the Business social networking scene. Yes, the kids are having a great time with Bebo, but the up and coming action in the UK is in the business community.

Ecademy for example, is growing fast as a UK-based social business network. There is also a lot of action within its Clubs (read Groups) where there are niche online business communities growing.

IFA Life for example, is a subset of Ecademy, but works as a social network for financial advisers. See http://www.ecademy.com/club/IFALIFE

But yes - overall social networking is moving at pace in the UK. We'll let you know when we're all signed up...

Phil

Author, Internet Marketing and Social Networking Consultant and Motivational Speaker

http://www.ecademy.com/user/philipcalvert

Posted by: Philip Calvert | Mar 15, 2007 10:12:46 AM

just wanted to say hi to the community!

peace out!


there are no winners in war!

Posted by: TerroSquad | Mar 15, 2007 2:36:01 AM

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